What’s up with all those New Bern bears?!? Well…there is a wonderful story behind all of the Bears. Join us on our journey. We will delve into the captivating history of New Bern‘s beloved bears. Explore their significance, legacy, and enduring presence in this charming Southern city.

The Origins of the New Bern Bears
The origins of the New Bern Bear date back to 1710. A bear was the first animal a group of settlers came across while hunting. Those settlers were from Bern, Switzerland. They quickly named the our city New Bern.
New Bern adopted the animal as a mascot. In 2010 they placed about 58 fiberglass, ceramic bears throughout the city during its 300th anniversary.
The bear has captured the hearts of residents. The bear is a symbol of resilience and adaptability—qualities that mirrored the spirit of the town itself.
Bears on Parade: A Flourishing Tradition
In the 1980s, the New Bern community transformed the bear from a mere visitor into a cherished local icon. The “Bear Town Bears” project was born. It is a public art initiative that invited artists to create unique bear sculptures, each depicting a distinct theme or story. These larger-than-life bears began to dot the city’s landscape. Gradually, they turned New Bern into a whimsical open-air gallery that celebrates creativity and local culture.

A Community Endeavor
The New Bern Bears initiative is a testament to the town’s sense of community and collaboration. Artists, businesses, and residents came together to sponsor, design, and display these bear sculptures, fostering a strong sense of unity and pride among the locals. Each bear showcases a unique facet of New Bern’s identity, whether it’s its maritime heritage, historical significance, or natural beauty.
From Cubs to Celebrities: The Bear’s Journey
Over the years, the bears have grown from being art installations to beloved local celebrities. Visitors and residents alike embark on bear hunts, discovering these captivating sculptures tucked away in unexpected corners of the city. As the bears became woven into the fabric of New Bern’s culture, they also played a vital role in boosting tourism and encouraging exploration of the city’s charming streets and alleys.
Bears for a Cause: Philanthropy and Community Building
Beyond their artistic and cultural contributions, the New Bern Bears have been harnessed as a force for good. Many of these sculptures have been auctioned off for charity, contributing to local organizations and causes. This philanthropic element further reinforces the bears’ role as ambassadors of community spirit and togetherness.
Where are they? New Bern Bears Today
Today, the New Bern Bears continue to captivate hearts and minds, reminding us of the power of creativity, unity, and a shared history. The project has left an indelible mark on the city, fostering an enduring connection between residents and visitors alike. As you stroll through the charming streets of New Bern, keep an eye out for these enchanting bears, each one offering a unique glimpse into the city’s past, present, and future.
You can find the growing list of Bears, just like a stars map in Hollywood, here.
Conclusion
In the heart of New Bern’s historical landscape, amidst the downtown streets and suburbs, the New Bern Bears stand as more than just sculptures—they embody the soul of a city that thrives on creativity, community, and the timeless magic of storytelling. As you explore the nooks and crannies of this Southern gem, let the legacy of the New Bern Bears remind you that sometimes, the most captivating tales are found in unexpected places—etched into the paws of a bear, forever dancing between history and imagination.
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